What is the role of a "listing agent"?

Study for the Texas Promulgated Contracts Exam. Gain understanding with detailed explanations and various question formats. Prepare effectively and ace your test!

The role of a listing agent is to represent the seller in the sale of a property. This involves a range of responsibilities including marketing the property, pricing it appropriately based on market analysis, and negotiating offers from potential buyers. The listing agent acts as the seller's advocate, ensuring that their interests are prioritized throughout the sales process. They work to attract buyers through various marketing strategies and provide guidance to the seller regarding offers, counteroffers, and closing processes.

The other options do not accurately depict the role of a listing agent. A listing agent does not represent the buyer, nor do they act as a neutral third party; these functions would typically fall under the purview of a buyer's agent or a facilitator. Additionally, while a listing agent may provide information and guidance, they are not licensed to provide legal advice, as that role is reserved for qualified legal professionals.

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